Danielle Moore
BRANDS Athleta. Benefit Cosmetics. Bloomingdale’s. Califia Farms. Cuyana. Donna Karan. Fiji Water. GAP. Hush Puppies. Kendo. Kinship. Laird + Partners. Laura Mercier. Marc Jacobs Beauty. Old Navy. OLEHENRIKSEN. Peace Out Skincare. Pipette Baby. Quay Australia. Rodan + Fields. Shiseido. StitchFix. Tatcha. Victoria’s Secret. Wonderful. YARD. Yes Way Rosé. PHOTOGRAPHERS Stevie Dance. Ward and Kweskin. Priscilla Gragg.
Danielle is a creative director, storyteller, and design-led problem solver who does her best work where strategy, emotion, and craft overlap. For over 20 years, she has shaped brands, built visual identities, and led campaigns across fashion, beauty, and lifestyle, grounded in the belief that design is not decoration, it is decision-making.
She cares about the details and the bigger picture. The kerning, the color, the tone, the pacing. And the systems and strategy that hold it all together. Her approach blends thoughtful leadership with instinct, creating space for smart risks and strong ideas. The kind of work people actually care about.
Based in Los Angeles, with roots in New York and San Francisco, she draws inspiration from cinema, print, architecture, and travel. Her aesthetic leans feminine and current, often with a subtle wink, and she gravitates toward brands with purpose.
When she is not refining layouts or chasing the perfect shade of white, she is likely somewhere new, exploring, observing, or hanging with her dog, Freddie Mercury.
She is also a devoted coffee drinker, an enthusiastic foodie, and firmly anti-banana.